Since few years ago, EA SPORTS FIFA has become the number one franchise in the sports video game industry. Always link to football and sharing the same values of LaLiga, from now on it will be the only football simulator videogame that will enjoy an exclusive agreement with LaLiga.

https://www.ea.com/es-es/games/ea-sports-fc/fc-26

THIS IS PUMA

Sport has the power to transform and empower us. As one of the world’s leading sports brands, it’s only natural that we want to stand on the same playing field as the fastest athletes on the planet. To achieve that, the PUMA brand is based on the very values that make an excellent athlete.

BE BRAVE

We’re never afraid to take risks. We trust our instincts to make unexpected choices that push sport forward.

BE CONFIDENT

Whatever we do, we do with conviction. We make strong statements, we are bold and we believe in ourselves.

BE DETERMINED

Nothing comes between us and realizing our dreams. We believe success is an endless pursuit to improve ourselves and how we play.

BE JOYFUL

We live to play the game. For us, sport is more than winning at all costs. We revel in the pure joy of sport competition and play.

Cervezas San Miguel has been creating unique beers for 130 years and has awakened the most restless side of people. This concern, which is part of our essence, leads us to always seek new challenges and supports our commitment to excellence. Our family of beers is made up of creative interpretations of different beer styles from our masters brewers bringing them to the contemporary: the Special range, the 0.0 range and  the Specialties with Selecta. 

Our quality and innovation have been recognized in different international competitions. In 2021 we added 57 awards at Concours International de Lyon, Monde Selection, London Beer Competition, Frankfurt International Trophy, Superior Taste Awards, World Beer Challenge, World Beer Awards, Ecobirra, International Beer Challenge and International Beer Festival. We make beer for those people who want to be infected by new ideas, new tastes, new tastes, who are willing to broaden their horizons and discover new paths to enjoy a larger world.

Riyadh Season is an annual festival that transforms the city into a global stage for top-tier entertainment. Since its launch in 2019, Riyadh Season has become one of the region’s most anticipated festivals, attracting millions of visitors from all over the world each year with its diverse lineup of concerts, live shows, and interactive experiences. Running from October to March, Riyadh Season offers a spectacular blend of entertainment that appeals to both local audiences and international visitors.

This year’s edition promises an epic start, featuring the IV Crown Showdown, a thrilling boxing clash between Artur Beterbiev and Dmitry Bivol, where only one fighter will claim the coveted four crowns. Alongside this historic fight, the opening night will showcase electrifying performances by global music icons Ciara, Missy Elliott, and Busta Rhymes, setting the tone for an unforgettable season.

Fans can also look forward to the Six Kings Slam, an epic tennis event featuring six of the world’s best players battling it out in Riyadh. Major entertainment events and destinations around the capital with exciting boxing cards round out the lineup, offering fans and visitors a range of thrilling experiences.

With live concerts, immersive attractions, and large-scale productions lined up, the 2024 edition promises non-stop entertainment. Riyadh Season continues to set new benchmarks for global events, positioning Saudi Arabia as a leading destination for world-class experiences and entertainment. Whether you’re witnessing a combat sports event, attending a star-studded concert, or watching tennis legends compete, Riyadh Season has something for everyone.

PANINI ESPAÑA SA, headquartered in Torroella de Montgrí (Girona), is the subsidiary of the PANINI GROUP responsible for the markets of Spain and Portugal. The PANINI company was founded in 1961 by brothers Benito, Giuseppe, Umberto, and Franco Panini in Modena, a city in northern Italy where PANINI still maintains its headquarters. Today, the PANINI GROUP distributes its products in more than 150 countries around the world and employs a staff of 1,200 people.

The PANINI GROUP exclusively publishes collectible products (stickers, trading cards, card games…) for the top European leagues (with Spain, England, Italy, and France leading the way). It also publishes official collectible products for the FIFA World Cup (both men's and women's), the UEFA Euro, and the Copa América, among many others.

In the Spanish market, the LaLiga collection celebrates its 51st consecutive season. The first edition was launched during the 1972–73 season under the Colecciones Este label, a brand that has been part of the PANINI GROUP since 2001. The 2022–23 LaLiga Santander sticker collection by Colecciones Este/Panini is the only one officially licensed by LaLiga.

Founded in 2018, Sorare was created by football fans for football fans. Through NFT collectibles and its global fantasy football, the company is on a mission to become ‘the game within the game’.

Sorare is transforming online sports fandom and giving its community a new way to connect to the clubs and players that they love.  LaLiga fans, collectors and fantasy football players are now able to freely trade and play with digital cards of players from LaLiga. 

Sorare’s mission is to build “the game within the game” and to give fans the platform to celebrate, share and own their football passion.

On Sorare, fans can earn weekly prizes, from new cards, to money can't buy experiences like going to a LaLiga game and watching it with a Legend. 

For more information: https://sorare.com/laliga

Moeve is an international company made up of more than 11,000 people united by a common purpose: to transform energy and mobility to improve the world together.

With a presence in 20 countries and over 11 million customers, we work with courage and commitment to be one of the driving forces of the energy transition in Europe.

Moeve marks a decisive step toward a more sustainable model. Our focus is on producing energy based on green molecules—such as green hydrogen and second-generation biofuels—sustainable chemicals, and the rollout of an extensive ultra-fast electric charging network across Spain and Portugal.

Through our strategic plan, Positive Motion, we’ve set a clear target for 2030: for more than 50% of our activity to come from sustainable energy solutions. This transformation is driven not only by technology and innovation, but by collaboration.

That’s why our sponsorship of LALIGA and Liga F sports competitions stems from a firm belief: the future is brighter when we all play. At Moeve, we believe in the power of community, in diversity, and in including everyone. We aim to be a partner that doesn’t just show up, but truly contributes.

As part of this commitment, we’ve launched the Environmental Sustainability Technical Office, a pioneering initiative that will support LALIGA and Liga F competitions and clubs. Its mission is to provide technical sustainability advice, promote low-emission mobility, analyze environmental risks, and ensure compliance with sustainability regulations.

This future has a future.

BKT Tires is a leading manufacturer in the off-highway tire market. Specializing in the manufacture of tires for agricultural, industrial and OTR vehicles.

BKT products are sold in over 160 countries worldwide through a network of national distributors. As a global specialty tire supplier, BKT’s strength lies in its extensive tire lineup of over 2,700 products. The company is committed to offering quality solutions that are able to satisfy the most demanding user needs in addition to value added services.

BKT aims at further enhancing both equipment performance and efficiency enabling users to be highly competitive within their sector.

Consistent investment into Research & Development is a hallmark and part of the corporate philosophy.

Not only products. The BKT brand is based on a totality of essential elements: quality, technology, innovation, service, but also care for the community, for the environment, for people’s future.

Discovering the philosophy of BKT is a real journey that leads to the company’s Indian roots. Not only are these ever present, but they are BKT’s drive in terms of their CSR policy. Thanks to the giving-back principle, the group continues to thank and to give back – particularly to India – as much as possible from what it has received. It does this by facing topics of human solidarity, social development, and environmental responsibility.

BKT is aware about its environmental footprint and fully committed to reducing it and being a good example to be followed: among the many acknowledgements and certifications, BKT has received for three years in a row the National Energy Conservation and Sustainability Award conferred by the Indian President to companies that distinguish by managing natural resources. This happened thanks to the fact that 50% of the BKT production in Northern India is met by wind energy.

When it comes to charity, BKT operates through the BKT Foundation that sustains projects and initiatives of different nature and origin. This includes the health sector and supporting the essential right to study. The purpose is to ensure education to underprivileged children, rescuing them from the streets, and taking them to school. In cooperation with the Government of India, a remarkable school canteen program has been implemented providing food to over 1.4 million children at 10.000 schools located throughout ten Indian states to fight against hunger and malnutrition. BKT activated numerous charity events and initiatives all over the world. As multinational group, it feels the urge to intervene globally, not only in India, and to take care of every single community.

BKT is also renown for its commitment in the sport world. Many are the sporting events that the multinational group from India supports and follows actively all over the world. Whether it is about cricket, football, or the amazing stunts at Monster Jam – BKT loves sport because it fully reflects its corporate philosophy: the joy of achieving goals, the feeling of satisfaction and content when being rewarded for all efforts and sacrifices, the ability of hitting new records aiming at always higher and greater ambitions.

Welcome to the BKT world - far more than tires!

Microsoft (Nasdaq “MSFT” @microsoft) drives digital transformation for the era of the intelligent cloud and the intelligent edge. Its mission is to empower every person and every organization on the planet to achieve more in their daily lives.