News
MAR 31.01.2017
An absorbing match between Real Betis and FC Barcelona capped off a fan-tastic, football-filled weekend in Seville for four Ziggo and Ukraine TV viewers and two journalists. This lucky group saw their dreams come true thanks to LaLiga and its official broadcasters in the Netherlands and Ukraine respectively, who shone the spotlight on the adventure throughout the weekend through their programming and their social media profiles.
LaLiga's efforts to expand its brand around the world and build loyalty among its fans continue to bear fruit. On this note, the LaLiga Santander Experience positively delighted its most recent six participants, who had a ball over the course of three days.
Imitating a famous Dutch commentator and jumping into a frozen swimming pool. These were the challenges that Ziggo and Ukraine TV set their respective subscribers to earn a shot at a dream prize: being a guest of honour at a LaLiga Santander match, with everything that entails. And it was certainly worth it for the successful sextet, who got to lap up the passion and entertainment of the best league in the world and admire some of the planet's top players from just metres away.
Besides enjoying the exciting 1-1 draw at the Benito Villamarin, the six special visitors savoured Seville's myriad charms and got to meet not just the passionate members of a Verdiblancos supporters' club, but also Betis legend Juanito.
Following this latest instalment, it is full steam ahead for the LaLiga Santander Experience roadshow. The next stop is Vigo this coming weekend, when a different group of subscribers and journalists will be treated to a privileged taste of the famed atmosphere of Balaidos when RC Celta take on Real Madrid.
© LALIGA - 2017