News
LUN 21.11.2016
The LaLiga Santander Experience is back for a second season. From the upcoming LaLiga Santander matchday through to the end of the campaign, more than 40 LaLiga rights-holding international broadcasters will be getting a special taste of the top league in the world alongside a group of their viewers. A total of 18 different experiences will be being served up, through which the lucky participants will not only get to watch a LaLiga Santander match live, but also tour stadiums and enjoy activities alongside local peñas (fan clubs) and women's football teams, among others.
The LaLiga Santander Experience will enable the international broadcasters to boost the coverage given to LaLiga Santander in their programming whilst also serving to attract a greater number of viewers and subscribers. In short, this highly appealing initiative gives fans the chance to get involved and feel part of the best league on the planet, whilst allowing LaLiga to help the international broadcasters to promote LaLiga Santander in their respective countries.
The participants in the scheme will be selected from competitions run by each of the international broadcasters involving attractive, individually tailored activities which are all part of the efforts to improve LaLiga's presence throughout the globe.
© LALIGA - 2016