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LaLiga Santander Experience

FRI 11.12.2020 | LaLiga Santander Experience

LaLiga's Ultimate Xpert rolls on with Atletico Madrid the next in the spotlight

The initiative carried out by LaLiga's international broadcasters to weed out the world's top LaLiga Santander expert enters a new edition this weekend with a question focusing on the Madrid outfit.

LaLiga Santander Experience

FRI 11.12.2020

The first edition of LaLiga's Ultimate Xpert, staged by LaLiga's international broadcasters on Matchday 12, was a roaring success. Subscribers from a range of countries did their best to answer the question about FC Barcelona posed by Carles Puyol. Only the true experts managed to snag the shirt of their favourite club and a Puma competition ball.

This weekend eight more broadcasters join the fray, in addition to those who already launched the competition to find the greatest LaLiga Santander expert in their respective territories on the previous matchday.

The question on Matchday 13 will revolve around Atletico Madrid and none other than Luis Garcia, a veritable club legend and current LaLiga Ambassador, will be the man to ask it.

Don't miss out on the contests and original promotions of the broadcasters in each of their markets. We leave you with a few examples:

  • SpoTV (South Korea) has launched its second question on Instagram.
  • beIN Sports France has already started to promote the contest on Twitter. Will you take home the prize?
  • SPORTSMAX (Caribbean) will promote the contest on its TV channels (Sportsmax and Sportsmax 2) and digital
  • IQIYI Sports (China) will run a major campaign to launch the contest both on its TV shows and on social media so that people can participate via the landing page it has designed for this contest.
  • Facebook India has also joined in the campaign, encouraging followers of the competition to take part via LaLiga's Facebook and Instagram profiles for India.
  • Eleven Sports Poland will start announcing the contest in force on Eleven Sports 1 and its Eleven Gol Live show, as well as on its social media channels and websites.
  • Eleven Sports Portugal. Our neighbours will offer a prize to the subscriber who, in addition to correctly answering the question, tells them why they are LaLiga's biggest fan. The contest will feature on its Planeta 11 show and on its social media channels.
  • VTVCab (Vietnam). The channel will use Facebook to publish the question of the week this matchday. 
  • D-SMART (Turkey) will enlist its digital platforms to give visibility to LaLiga's Ultimate Xpert.
  • Premier Sports will also continue with the campaign on its digital
  • StarTimes will bring the contest to followers from Ivory Coast via social media.
  • And we leave you with the new question from ONE Israel:

Furthermore, the broadcasters beIN Sports Australia, SPOTV (South Korea), Digi Sport (Slovakia), Premier Sports (United Kingdom), Setanta (CIS and Baltic States), Silknet (Georgia), Max Sport (Bulgaria) and Eleven Sports Portugal will continue to encourage their viewers to join in this experts-only contest.

© LALIGA - 2020