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News

MON 18.07.2016 | News

Villarreal prepare fans for Europe with new interactive strip

The Yellow Submarine have launched their latest kit with a badge which is able to activate an audioguide to the cities they will visit on their European campaign.

News

MON 18.07.2016

Villarreal CF have geared up for their return to the Champions League with a unique badge on their new strip designed to inform fans about the cities they are to visit on their trips around Europe.

Their kit makers have teamed up with Shazam to produce a crest which once scanned using the camera on a mobile phone, will provide an audioguide to the city where Villarreal’s next opponents play.

The club known as ‘The Yellow Submarine’ finished fourth in LaLiga last season and enter the draw for the Champions League play-off round on August 5. Once their rival is known, fans will be able to learn about what we all hope will be the first of many destinations in Europe! 

Villarreal's creative idea mirrors that of new LaLiga rivals CD Leganes, who have also launched their new kit with a different type of interactive badge...one that smells of success!

 

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