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Official Statement

MAR 23.06.2015 | Official Statement

Statement

About the commercialisation of the LaLiga audiovisual rights in the international market.

Official Statement

MAR 23.06.2015

LaLiga aims to put the wheels in motion of centralised commercialisation of television rights for the 2015/2016 season.

As such, on Friday 19 June 2015, LaLiga announced to its clubs and SAD (PLCs) during a meeting being held in Vila-Real that an agreement had been reached with Mediapro Sports, in which the said company was chosen as the agency to undertake the commercialisation of the television rights for the upcoming seasons in the international market.

The sale of the television rights by LaLiga, for which Mediapro Sports will act as an agent will be offered in a unique package for all the matches exclusively or not, with the offers being analysed together once all bids have been made. Once this process has been finalised, Mediapro Sports will contact personally the television operators from around the world that are interested.

The kick-off times for the matches have been set exclusively at prime time during the past few season, a strategy that has allowed all the clubs and SAD an advantage with more projection and visibility in international markets. This criteria to achieve maximum exposure when it comes to establishing the kick-off times of the match will continue in place with the additional benefit that the international operators ought to be able to emit the games via their websites.

In the case that LaLiga doesn’t have all the audiovisual rights for the 2015/16 season, it will negotiate the amount due to the clubs that do own the rights.

LaLiga invites all the television operators interested to contact via email at televisioninternacional@laliga.es

All those television operators interested in making offers or requesting information can do so to LaLiga via this mode of communication until June 29, 2015 at 14:00 CET.

© LALIGA - 2015