Arab Bank and LALIGA Unveil Co-Branded Visa Credit Card in Presence of Football Legend Marcelo

The Arab Bank – LALIGA credit card – the first of its kind in the Middle East and North Africa – was unveiled at a special event hosted by Arab Bank at Hyatt Amman Hotel, featuring global football legend and LALIGA ambassador “Marcelo”. The event was attended by Arab Bank Senior Executives, LALIGA officials, and a distinguished group of VIP guests. 

During his visit to Jordan, the international football star Marcelo visited Arab Bank’s headquarter in an event attended by the bank’s board, management team, staff and LALIGA representatives.  

Available exclusively through Arab Bank, the co-branded Visa credit card offers football fans a premium banking experience that brings together their passion for the game with a range of exclusive financial benefits. Cardholders will enjoy a host of features, including complimentary access to airport lounges worldwide, exclusive offers across a luxury hotel collection, flexible repayment options, and seamless digital card management through Arab Bank app, alongside many other exclusive advantages.

The launch of Arab Bank – LALIGA credit card marks a new milestone in the strategic collaboration between both parties, underscoring Arab Bank’s commitment to showcasing its presence in the sports locally and regionally through football, the world’s most popular sport. This landmark partnership is built on shared values of building connections, innovation, and a constant drive to deliver world-class experiences, that enrich the passion of football fans and reinforce Arab Bank’s leading position in the region.

Arab Bank’s ongoing commitment towards football is also exemplified by its long-standing partnership and continuous support of the Jordan Football Association for nearly 15 years, as well as its role as the main sponsor of the Jordan national football team, which recently achieved a historic achievement by qualifying for the 2026 FIFA World Cup. 

Commenting on this launch, Tareq Haj Hasan, Global Head of Branding at Arab Bank, said: “Our exclusive partnership with LALIGA across the MENA region reflects our ongoing commitment to offering our customers, both locally and regionally, new and distinctive experiences that align with their evolving interests and aspirations.” He added: “The launch of the Arab Bank – LALIGA credit card, in the presence of the global football legend Marcelo, marks a standout moment in this exclusive strategic partnership. It gives football fans in Jordan and across the region a new way to live their passion for the world’s most popular sport through one of the most exciting football leagues in the world, while enjoying the premium banking experience that Arab Bank is known for.”

Maite Ventura, Managing Director of LALIGA in MENA, expressed her enthusiasm: "We are pleased to partner with Arab Bank, the leading financial institution in the Middle East and North Africa. We share a common vision rooted in excellence, growth and a continued commitment to building meaningful connections with people through exclusive experiences. This partnership will bring LALIGA closer to its fans across the region."

Marcelo, global football star and LALIGA ambassador, said: “I am proud to be in Amman representing this exceptional celebration that brings together two leading brands in football and finance in the MENA region. Through this partnership, Arab Bank customers who are passionate about football will be able to enjoy exclusive experiences, unique content, and unforgettable access to LALIGA, bringing them closer to the heart of the game.” Marcelo added: “Football is all about passion that brings people together across borders and backgrounds, and this partnership is a great example of how the game can connect communities through this global sport.”