LaLiga's Ultimate Challenge is back with a bang to put global followers through their paces

LaLiga's Ultimate Challenge is back and promises bags of thrills for fans all over the world during the season. The initiative, rolled out by LaLiga and the international broadcasters, involves a competition that poses unique and original challenges to fans who, if they win, get to take away amazing LaLiga Santander prizes.

Over 50 of LaLiga’s international broadcasters from across 150 countries have signed up to the programme, which enables them to promote their match broadcasts on their platforms whilst at the same time offering exclusive content and prizes in an bid to boost engagement amongst current subscribers as well as attract new viewers.

The LaLiga's Ultimate Challenge comprises six video challenges set by LaLiga Santander players and LaLiga ambassadors to test the international subscribers’ knowledge of the Spanish game. The global broadcasters will launch the challenges via their digital platforms and TV shows, with the winner of each competition bagging exclusive LaLiga goodies. Subscribers will have to keep a close eye on the respective channel’s platforms plus live match broadcasts in order to catch the video challenges, and they can enter by uploading videos or photos of challenges successfully met under the #LaLigaUltimateChallenge hashtag via the social media platform nominated by the broadcaster.

A number of broadcasters have launched challenges ahead of the eagerly anticipated ElClasico bout on 24 October 2021.

WOWOW Japan has kicked off its LaLiga's Ultimate Challenge campaign via its digital channels (Twitter, website) and TV programming (the weekly LaLiga Digest show) with a competition in which subscribers have to guess the result of the showdown between FC Barcelona and Real Madrid to be in with a chance of landing a prize.

MTV India and Voot Select are also running LaLiga's Ultimate Challenge competitions via their digital platforms (Instagram, Twitter, Facebook and website) and TV shows. The ‘Dress like your team’ competition sees India-based followers asked to upload photos or videos in which they pose in the colours of either Real Madrid or Barcelona.

Meanwhile, Premier Sports UK has also chosen this same competition to launch the campaign and the contest is currently live over on its Twitter and Facebook accounts. Subscribers to the channel have been challenged to share photos of themselves in their favourite club’s colours, with the most original image set to receive a prize.

Be sure to head over and check out the best entrants in the ‘Dress like your team’ competition run by Premier Sports UK and MTV India.