Web Clubs

LaLiga Institutional
LaLiga with sport
LaLiga Group
LaLiga Institutional
LaLiga with sport
LaLiga Group


Main Partner

LaLiga Santander


Global Partner


PUMA is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. For 70 years, PUMA has relentlessly pushed sport and culture forward by creating fast products for the world’s fastest athletes. PUMA offers performance and sport-inspired lifestyle products in categories such as Football, Running and Training, Basketball, Golf, and Motorsports. It collaborates with renowned designers and brands to bring sport influences into street culture and fashion. The PUMA Group owns the brands PUMA, Cobra Golf and Dobotex. The company distributes its products in more than 120 countries, employs more than 13,000 people worldwide, and is headquartered in Herzogenaurach/Germany. For more information...


EA Sports

Since few years ago, EA SPORTS FIFA has become the number one franchise in the sports video game industry. Always link to football and sharing the same values of LaLiga, from now on it will be the only football simulator videogame that will enjoy an exclusive agreement with LaLiga.



Born of a man who believed success meant living ambitiously, Budweiser is not only the hardest beer to brew it’s one of the most popular beers in the world - reaching over 80 countries. It’s not by accident we’re called The King of Beers. It’s a legacy we’ve earned and a legacy we’re proud to bring to the partnership with LaLiga.

As one of the largest global premium beer brands, Budweiser will be seen during every broadcast crowning every King of the Match. In fan’s homes and upscale bars around the world, Budweiser will complete every fan’s thrilling game experience through special edition LaLiga Trophy bottles.

Beyond the pitch, Budweiser is bringing fans closer to the kings of the game by creating exclusive content with players befitting a king that only Budweiser can deliver.



LIVESCORE™ is a leading sports media company with headquarters in Gibraltar, London and Prague. It has an audience of more than 50 million monthly active users in territories across Europe, Asia, Africa, North and South America and Oceania. With a dedicated website and native applications on iOS and Android, LiveScore gives users real-time updates, fixtures, results, scores, stats and news across five major sports: football, tennis, cricket, ice hockey and basketball.



BKT is a leading Off-Highway tire manufacturer focusing on agricultural, construction and industrial machinery as well as earthmoving, port and mining, ATV and gardening vehicles. Headquartered in Mumbai, the company has subsidiaries in Italy, in the USA and in Canada, and employs more than 7,000 people worldwide.

BKT products are sold in over 160 countries worldwide through a network of national distributors. As a global specialty tire supplier, BKT’s strength lies in its extensive tire lineup of over 2,700 products. The company is committed to offering quality solutions that are able to satisfy the most demanding user needs in addition to value added services.

BKT aims at further enhancing both equipment performance and efficiency enabling users to be highly competitive within their sector.

Consistent investment into Research & Development is a hallmark and part of the corporate philosophy.

Not only products. The BKT brand is based on a totality of essential elements: quality, technology, innovation, service, but also care for the community, for the environment, for people’s future.

Discovering the philosophy of BKT is a real journey that leads to the company’s Indian roots. Not only are these ever present, but they are BKT’s drive in terms of their CSR policy. Thanks to the giving-back principle, the group continues to thank and to give back – particularly to India – as much as possible from what it has received. It does this by facing topics of human solidarity, social development, and environmental responsibility.

BKT is aware about its environmental footprint and fully committed to reducing it and being a good example to be followed: among the many acknowledgements and certifications, BKT has received for three years in a row the National Energy Conservation and Sustainability Award conferred by the Indian President to companies that distinguish by managing natural resources. This happened thanks to the fact that 50% of the BKT production in Northern India is met by wind energy.

When it comes to charity, BKT operates through the BKT Foundation that sustains projects and initiatives of different nature and origin. This includes the health sector and supporting the essential right to study. The purpose is to ensure education to underprivileged children, rescuing them from the streets, and taking them to school. In cooperation with the Government of India, a remarkable school canteen program has been implemented providing food to over 1.4 million children at 10.000 schools located throughout ten Indian states to fight against hunger and malnutrition. BKT activated numerous charity events and initiatives all over the world. As multinational group, it feels the urge to intervene globally, not only in India, and to take care of every single community.

BKT is also renown for its commitment in the sport world. Many are the sporting events that the multinational group from India supports and follows actively all over the world. Whether it is about cricket, football, or the amazing stunts at Monster Jam – BKT loves sport because it fully reflects its corporate philosophy: the joy of achieving goals, the feeling of satisfaction and content when being rewarded for all efforts and sacrifices, the ability of hitting new records aiming at always higher and greater ambitions.

Welcome to the BKT world - far more than tires!



Founded in 2018, Sorare was created by football fans for football fans. Through NFT collectibles and its global fantasy football, the company is on a mission to become ‘the game within the game’.

Sorare is transforming online sports fandom and giving its community a new way to connect to the clubs and players that they love.  LaLiga fans, collectors and fantasy football players are now able to freely trade and play with digital cards of players from LaLiga. 

Sorare’s mission is to build “the game within the game” and to give fans the platform to celebrate, share and own their football passion.

On Sorare, fans can earn weekly prizes, from new cards, to money can't buy experiences like going to a LaLiga game and watching it with a Legend. 

For more information: https://sorare.com/laliga




Socios.com, the global leader in blockchain solutions for the sports and entertainment industry, is the platform redefining the way sports organisations connect and engage with their local and global fan bases through Fan Tokens.Fan Tokens are digital assets that enable sporting organizations to provide their fans with an innovative membership service that grants them official recognition and an active role to play regardless of where in the world they are based. For the first time ever, fans can take part in decision-making processes by voting in binding polls while enjoying exclusive discounts and rewards and opting to win unique rewards and once-in-a-lifetime experiences. 

Over 100 sporting organizations across 25 countries and nine different sports are already leaning on Socios.com’s cutting-edge blockchain technology to enhance the experience of their fans. Roster includes football giants FC Barcelona, Paris Saint-Germain, Manchester City, Juventus, Arsenal and Atlético de Madrid but also Formula 1 teams, esports clubs and NBA, NFL, NHL and MLS franchises. In 2021, these organizations launched over 300 Fan Polls on the Socios.com app and rewarded 5,000 fans with official merchandise, tickets, VIP experiences and other exclusive rewards.


Local Partner

El Corte Ingles

El Corte Inglés es uno de los líderes mundiales de grandes almacenes y un referente en la distribución española. Con más de 70 años de experiencia, el Grupo ha mantenido desde sus orígenes una política de servicio al cliente y un constante interés por adecuarse a los gustos y necesidades que demanda la sociedad. Esto le ha llevado a una política de diversificación y a la creación de nuevos formatos comerciales. Además de los grandes almacenes El Corte Inglés, el Grupo cuenta con otras cadenas como Hipercor, Supercor, Sfera, Viajes El Corte Inglés, Bricor, Óptica 2000 e Informática El Corte Inglés, entre otras.



On 19 August 2015, Mazda Spain and LaLiga signed a sponsorship agreement for the 2015/2016 season. The deal tied the automobile sector to the best league in the world, sharing values such as achieving maximum performance, overcoming the odds and passion.



vivo is a technology company that creates great products based on design-driven value, delivering smart devices and services. vivo aims to build a bridge between people and the digital world, through unique creativity, providing users with an increasingly comfortable digital and mobile life.

Following the company's core values, which are Benfen *, design-driver and consumer-centric, vivo has implemented a sustainable development strategy, with the vision of becoming a healthier and more durable global corporation.

While recruiting and developing the best local talent, vivo is supported by a network of 10 R&D centers in Shenzhen, Dongguan, Nanjing, Beijing, Hangzhou, Sanchai, Xi'an, Taipei, Tokyo and San Diego, focusing on the development of cutting-edge consumer technologies, such as 5G, artificial intelligence, industrial design, photography and other emerging technologies. vivo has also established five production centers (including the brand authorized manufacturing center) in China, South and East Asia, with an annual production capacity of nearly 200 million smartphones. At this time, vivo has expanded its sales network in more than 50 countries and regions, and is loved by more than 400 million users around the world.

* "Benfen" is a term that describes the attitude of doing the right things and doing them well - which is the ideal description of vivo's mission to build technology forever.

Stay informed of the news from vivo at https://www.vivo.com/en/about-vivo/news



Creado en 1890, el Grupo Allianz es un grupo multilocal y multicultural, organizado de forma descentralizada y presente en más de 70 países en los 5 continentes, donde 142.000 empleados de diferente nacionalidad, idioma, religión, formación y experiencia dan servicio a más de 92 millones de clientes.

El Grupo Allianz es uno de los grupos aseguradores y proveedores de servicios financieros más importantes del mundo.


Marqués del Atrio

Since the founder of the dynasty initiated the adventure in the late 19th century, the Rivero Family has always been linked to the growing, making and ageing of wine within the region of Arnedo. Today, the family's fourth and fifth generation continue to lead the bodega having made Marqués del Atrio a professionalised and modern company able to cater the most demanding markets in the five continents.

With a trajectory of over one hundred years, Marqués del Atrio is one of the leading bodegas both nationally and internationally. This has been achieved thanks to the continuous effort of providing quality wines that combine tradition and innovation. Marqués del Atrio is among the five major bodegas in D.O. Rioja, and it makes a total of twenty million bottles a year in its different production centres.


Associated Brand


Microsoft (Nasdaq “MSFT” @microsoft) impulsa la transformación digital para la era de la nube inteligente y el Intelligent Edge. Su misión es ayudar a cada persona y a cada organización en el planeta a hacer más en su día a día.